Hi there.
I'm Yael Rozencwajg.
I post here daily resources and tools about internet marketing, social media and digital advertising for entrepreneurs and small businesses.
Let's have a good conversation on www.yaelsworld.com where I'm trying to share some thoughts about the importance of social utility in our lives and why do we need to engage in conversation with each other.
Massive increase in apps downloaded:
- FIVE BILLION apps downloaded - up from 300 million in 2009
Whopping expansion of location-based services
- FIVE MILLION Foursquare users -- up from 200,000 users in 2009
Surge in mobile social media platforms
- 347 PERCENT growth in Twitter mobile usage
- 200 MILLION mobile Facebook Users
- 100 MILLION YouTube videos played on mobile devices everyday
Users want to be heard. Overall, 45% reported liking when others notice them—leading some to stretch the truth or reveal too much personal information. Young people were especially vulnerable to activities that might haunt them later.
Asked which medium they considered most trustworthy, respondents again gave the Internet top marks. A full 29% said they had confidence in the Web to provide them with guidance relevant to their purchases.
