Darealya's resources: marketing tips & tools, social media and advertising for entrepreneurs and small businesses

Hi there.

I'm Yael Rozencwajg.
I post here daily resources and tools about internet marketing, social media and digital advertising for entrepreneurs and small businesses.

Let's have a good conversation on www.yaelsworld.com where I'm trying to share some thoughts about the importance of social utility in our lives and why do we need to engage in conversation with each other.

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Searching socialadvertising

Obox Signature Series

Ikea: Facebook Showroom ...

via creativity-online.com

...or how to turn simple Facebook tagging into a super promotional tool for a new opening Ikea's store.

STAND UP 2009 | Stand Against Poverty

173,045,325 citizens gathered at over 3,000 events in more than 120 countries, demanding that their governments eradicate extreme poverty and achieve the Millennium Development Goals. "Stand Up, Take Action, End Poverty Now!", has been certified by Guinness World Records as the a new world record and remains the largest mobilization of human beings in recorded history. Thank you for Standing with us!

 

 

 

Behavioral Targeting Misses Mark - eMarketer

Media_httpwwwemarketercomimageschartgifs107001108000107237gif_ycshngfjbjidpdf
via emarketer.com

Americans are almost reluctant to be tracked.
There is a large part of consumers who is answering with a 'no' to the question would you like websites to show information personalized to your interests.
Is that meaning Facebook or Twitter and other social media platforms should review their private policies ?
Remember Facebook last review about privacy on Mashable.
But on the other hand a large part of the population let herself entering into the game of transparency by giving online private details.

Mapping hell stations « Protect The Human Rights »

Media_httpwwwamnestyorgukimagelibrary222528618jpg_mgbbjxzhjakwneh
via blog.protectthehuman.com

Amnesty International diffuses on its last human project a map to highlight the damages Shell caused around the Niger Delta (see Amnesty’s report for further details).
The propaganda is tough as always: how to banish Shell stations by removing the 'S'.