Ad Pricing Down Across the Board - eMarketer

Some optimism for 2010: the majority of media buyers and planners reported they were paying less in 2009 than the previous year for ads across all media.
But we also notice the top rank branding medium is Search advertising and the very last is the Radio. It should be interesting to compare the growth of those parallel medium.

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Mapping hell stations « Protect The Human Rights »

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Engaging Online Video Viewers - eMarketer

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Coca-Cola Zero Happy Kingdom


Ogilvy, Argentina deployed its full creativity talent in a minute ad for Coca Cola Zero Argentina

 

The spot for the Argentinian market is called "Happy Kingdom Gral spot"

 

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What's Next in Marketing and Advertising 2009

Extended UBA60 Edition

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Google : Experiments in Digital Creativity during Advertising Week 2009

During the Advertising Week 2009 event, Andy Berndt, Managing Director, Google Creative Lab, made a presentation on the Google Experiments in Digital Creativity.
APIs, webcams, and video have all contributed to the success of digital campaigns, collaborations, and events.

Please visit the Google document:

Here: http://docs.google.com/present/view?id=df7rw7vz_107ccgmw9g8 or: https://sites.google.com/site/experimentsindigitalcreativity/

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"Show Your Love" BBC Radio Advert

This advert is so ... British !

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