Yael Rozencwajg, welcome to my world: Media communities, Major brands, Marketing and Business development

CEO of YOPPS: digital communication and interactive media agency | VELVET AREA: Viral marketing, Buzz, Word of mouth, social networks and online community management 
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Social Media Marketing Best Practices - eMarketer

Social media is no longer a trend for marketers; it is a reality. eMarketer forecasts that social network ad spending will reach $2.5 billion worldwide in 2010 and $1.3 billion in the US. About 64% of US Internet users will interact with user-generated content this year, and 26 million US adults will use Twitter at least monthly. Mobile social networks will reach 223 million people around the world.

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