Social Media creates opportunities for companies to reach broad audiences

Yael Rozencwajg
Thanks for stopping by.

My name is Yael Rozencwajg and I specialise in Digital Marketing since 2003.

Founder, director of YOPPS Digital Media Agency providing digital marketing solutions for international businesses, where we realize high-valued Internet services and develop effective online strategies.

As an entrepreneur, my daily activities are focused on the launch (and the evolution) of digital platforms to become wide evolving social networks and helping online communities to enhance their viral communication.

We can also have a good conversation on www.yaelsworld.com where I'm sharing some thoughts about the importance of social utility in our lives and why do we need to engage in conversation with each other.

If you run or manage a business and need help to improve the effectiveness of your digital marketing, feel free to contact me.

Social media has made it easier for companies to experiment with crowdsourcing and getting perspectives from consumers. And overall, social media still benefits CSR programs as more consumers use it to interact with companies online. According to the study, 38% of respondents said the primary value of social media to CSR programs is the opportunity to reach broad and diverse audiences. Additionally, 29% said the primary value of social media for CSR efforts is that it allows companies to connect with consumers in a low-cost way.

Yael Rozencwajg

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