Measurement Challenges Stump Marketing Executives via @eMarketer - Yael Rozencwajg

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Yael Rozencwajg
Thanks for stopping by.

My name is Yael Rozencwajg and I specialise in Digital Marketing since 2003.

Founder, director of YOPPS Digital Media Agency providing digital marketing solutions for international businesses, where we realize high-valued Internet services and develop effective online strategies.

As an entrepreneur, my daily activities are focused on the launch (and the evolution) of digital platforms to become wide evolving social networks and helping online communities to enhance their viral communication.

We can also have a good conversation on www.yaelsworld.com where I'm sharing some thoughts about the importance of social utility in our lives and why do we need to engage in conversation with each other.

If you run or manage a business and need help to improve the effectiveness of your digital marketing, feel free to contact me.

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Measurement Challenges Stump Marketing Executives via @eMarketer

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via emarketer.com

Most marketers know that company executives want to be able to measure marketing tactics and campaigns. But as the marketing mix evolves and becomes more interconnected, this has grown more challenging.

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Yael Rozencwajg
Posted at 10:08 am on Fri, Dec 16, 2011
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