Darealya's resources: marketing tips & tools, social media and advertising for entrepreneurs and small businesses

Hi there.

I'm Yael Rozencwajg.
I post here daily resources and tools about internet marketing, social media and digital advertising for entrepreneurs and small businesses.

Let's have a good conversation on www.yaelsworld.com where I'm trying to share some thoughts about the importance of social utility in our lives and why do we need to engage in conversation with each other.

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Archive
2012 (4)
2011 (166)
2010 (303)
2009 (143)
Obox Signature Series

All About The 2012 Facebook IPO | Co.Design: business + innovation + design

Media_httpwwwfastcode_ojmwz
via fastcodesign.com

Bear 71. Here's the future of Digital Convergence.

via vimeo.com

Awesome Project.

Search, mobile and video all important information sources

Media_httpwwwemarkete_ilowe
via emarketer.com

Business-to-business companies have increased their presence online over the past several years to cater to a growing number of decision-makers turning to the internet for information.

Fotoshop by Adobé on Vimeo

via vimeo.com

Measurement Challenges Stump Marketing Executives via @eMarketer

Media_httpwwwemarkete_xwdhj
via emarketer.com

Most marketers know that company executives want to be able to measure marketing tactics and campaigns. But as the marketing mix evolves and becomes more interconnected, this has grown more challenging.

TV, Mobile See Gains in Viewing Time via @eMarketer

Media_httpwwwemarkete_cvica
via emarketer.com

On the flip side, newspapers and magazines continue to command ad dollars far ahead of their importance in consumers’ day. Part of this is due to the cost of advertising—glossy magazine ads and full-page newspaper spreads command higher rates than much digital advertising. But it also indicates that the revenue troubles for print will likely continue as advertisers follow eyeballs and continue to pull spending from these media.

How To Cultivate Emotional Engagement In Web Design Infographic

Media_httpblogkissmet_avfkb
via blog.kissmetrics.com

Google+: Sharing but like real life

via youtube.com

New ways of sharing the right things with the right people.
Join me https://plus.google.com/u/0/101079569454315138275

Stat of the Day: Holiday e-Commerce by the Numbers | Ad Age Stat via @Adage

Media_httpadagecomima_aegaz
via adage.com

Fortune 500 Companies Have Room to Grow on Social via @eMarketer

Media_httpwwwemarkete_cdfyg
via emarketer.com

Many of the Fortune 500, the largest companies in the US, are using Facebook, Twitter and corporate blogs, but not much has changed with their activity in the past year

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