Bear 71. Here's the future of Digital Convergence.
Awesome Project.
Hi there.
I'm Yael Rozencwajg.
I post here daily resources and tools about internet marketing, social media and digital advertising for entrepreneurs and small businesses.
Let's have a good conversation on www.yaelsworld.com where I'm trying to share some thoughts about the importance of social utility in our lives and why do we need to engage in conversation with each other.
Business-to-business companies have increased their presence online over the past several years to cater to a growing number of decision-makers turning to the internet for information.
Most marketers know that company executives want to be able to measure marketing tactics and campaigns. But as the marketing mix evolves and becomes more interconnected, this has grown more challenging.
On the flip side, newspapers and magazines continue to command ad dollars far ahead of their importance in consumers’ day. Part of this is due to the cost of advertising—glossy magazine ads and full-page newspaper spreads command higher rates than much digital advertising. But it also indicates that the revenue troubles for print will likely continue as advertisers follow eyeballs and continue to pull spending from these media.
New ways of sharing the right things with the right people.
Join me https://plus.google.com/u/0/101079569454315138275
Many of the Fortune 500, the largest companies in the US, are using Facebook, Twitter and corporate blogs, but not much has changed with their activity in the past year
A must have video for the future...